This is a Guest Posting by emilia,
When working as an affiliate there are lots of things to take into consideration. The domain name for sure counts as one of the most important decisions to make. Don’t rush out and register the first thing you come up with – contemplate some basics that could make or break your affiliate site. In choosing a great domain name you’ll be able to increase traffic and that means more money going straight down in your pocket.
In this post I ’ll run through the basics when picking a domain name for your affiliate site. There are several ways to go and if you know these you’ll have a head start to your competition. Remember, take your time and don’t stress through this important moment.
Match Name with Website
Many will think of this as an obvious thing to think about but still many make the mistake of not matching the domain name with the name of the affiliate site. This is important to do since when visitors become familiar with the name of your site they want to be able to quickly type in the address of your site.
If these two names don’t match you risk the chance of losing many visitors simply because they’re not able to find you. Also, when choosing name think of something that is simple and easy to remember. Don’t make it more complicate than it has to be. To find out what names that are up for grabs, use a free domain registry tool – it’s an easy way of finding out availability of various names.
Use Keywords in Domain Name
To attract the most visitors possible it’s important that you achieve a high search engine ranking. To do this you should choose a domain name consists of your single most important keyword. For example, if you want to make in the poker affiliate segment your domain name should include the word “Poker”. This will not be an easy task since most good domain names already are taken but take the time it will take to come up with a name that is available.
Keep the Domain Name Short
Keeping domain names short is important for two reasons; they are more memorable and they are easier to spell. This could be crucial to dramatically increase the incoming traffic to your website. With this said you should never ever sacrifice the memorability or branding just to keep the name short. Sometimes a compromise is the best idea.
We can give you an example simply to give you an idea what we’re talking about. Say that your site is called “Consumer Electronics”, the optimal domain name for this site would be ConsumerElectronics.com rather “ConElectronics.com”. As mentioned, try to find a good balance between branding and brevity.
Using Creative Domain Names
Generic domain names still remain popular but we’ve at the same time noticed that creative domain names seem to be on the rise. Creative names can also help you increase traffic and if having trouble finding matching domain names this could be a good way to go. For example, if “ConsumerElectronics.com” already was taken you could consider a name such as “ConsumerApparatus.com” instead. Exercise your creative muscles and you might find the perfect generic domain name.
This post was written by Emilia from AffiliateTips.com. On their site you can find affiliate programs in all niches, like casino affiliate programs.
This must be the reason why I am seeing a lot of those blogs with the same name of they product they are promoting.
Paul Us last blog post..Courage + money = success [Digg]
You right but unique content is number one.
Indeed you have to write unique content!
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yea the domain is needed but not all the time i feel especially with web 2.0 names like google http://www.tycromedia.com
You are absolutely right, I’ve been trying to get into the Casino affiliate world for some time now and at the beginning I was using one of those crappy .info domains and it was not working, later I read some SEO and marketing and was able to do this: (shameless plug) Silver Oak Casino bonus codes
Being able to have a relevant domain with relevant keywords definitely helped us with conversion rate and being able to close the deal.
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thanks guys – great post as allways. domain names are key.